329 were asked to create donut shop branding which will offer both sit down and take away options. Didgeridonuts aims to bring the taste of Australia to the masses in the Philippines.
The ideas stage brought up various travel based designs mixed with the donut however the calling went back to creating a design based on the traditional and mesmerising dot art found on didgeridoos, which the client loved! The logo is very versatile as it has landscape, portrait, logotype and logo mark versions ready to use.
The donut shops themselves will have a rugged hand made feel with natural wood and corrugated iron along with backgrounds of gum trees, they want to give the customers the feel of a mini trip to Australia – hence the original travel based ideas to the logo.
I cannot recommend Livia”s design skills highly enough! Livia has designed Logos for us on two separate occasions for two very different companies, and both times delivered spectacular designs, that captured the essence of each company while being both beautiful and unique. Our directives were not only met, but made so much better than we could have envisaged on our own. We will no doubt be using her considerable skills again in the future! – Genevieve Newell